What is partners business segment and how much revenue it makes

The Partners business segment is Wix's professional developer platform. Its recent financial troubles stem from a slowdown in this specific segment, which is a key part of their growth strategy.

Here is a breakdown of what it is and the revenue it generates.

🔍 What Is the Partners Segment?

Instead of just individual users ("Self Creators"), this segment targets professional designers, developers, agencies, and freelancers who build websites and applications for their own clients-25. It also includes large-scale B2B partnerships with companies like LegalZoom or Vistaprint-25. The program's specific platform and tools, Wix Studio, help these professionals manage multiple client websites efficiently-25.

📊 How Much Revenue Does It Make?

The Partners segment is a large and fast-growing part of Wix's business, producing $203.4 million in Q1 2026 alone-1-11.

• Q1 2026 Revenue: $203.4 million (19% growth year-over-year)-1.
• Historical Data: The segment has a ~50% compound annual growth rate (CAGR) since 2019-25.

This segment is a critical driver for Wix's "hyper-growth," attracting users who spend more money than typical Self Creators-25. This is why the slowdown here is such a concern for investors.